Eric Musgrave

Since 1980, menswear & fashion retail commentator, opinionated thought-leader,
event host & all-round top bloke. Contact me to discuss working together.

The Filson shop at 9 Newburgh Street

It’s 116 years or so since C C Filson opened his business in Seattle, Washington, USA to serve the adventurers of the Klondike Gold Rush. The rugged quality of Filson, the American outdoor company, has appealed to me for years, when all I knew about it was what I learned from ads in American GQ and Esquire.


Happily, a Filson store has been opened at 9 Newburgh Street, which runs parallel to Carnaby Street on the western edge of Soho, London. It’s all very tempting as it is and there is yet more clothing coming down the pipe. Worth a visit!



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